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Alaa Hassan

The Most Passionate eCommerce Coach & Advisor

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My Personal Branding Experiments

How I Create Youtube Videos Using My Snapchat Stories

January 16, 2016 by alaahassan

No time to create content? Here’s an idea for creating quick videos on Youtube using Snapchat.

I’m sure you already know that I’m very active on social media. Nonetheless, I’m always looking for ways to save time.

I started creating short stories on Snapchat. I would save each one on my phone and then use iMovie app to merge all of them to create a single video.

I upload that video onto my Alaa Hassan’s Youtube Channel.

Try it!

https://www.youtube.com/watch?v=UbXKePQaqec

How to Use Medium.com for Your Personal Brand

January 3, 2016 by alaahassan

In 2016, I decided to step up my game on Medium.com with a new strategy to help boost my personal brand. I want to start using as my eCommerce Diary where I share 3 things I did that day related to eCommerce.

Here’s a quick video showcasing this strategy and which you can use for yourself as well.


https://www.youtube.com/watch?v=lhQ3Y8IBkPo 

How I Created a Logo for My Personal Brand

December 7, 2015 by alaahassan

In the last hour, I decided to create a simple logo for my personal brand using Pixlr.com (free). You can also use Canva.com

(K)eep (I)t (S)imple (S)tupid.

I made sure I don’t spend more than 1 hour on it. This logo will be used on my website as well as an upcoming intro that will be used in my videos.

Everyday, make it a habit of executing one thing towards your personal brand. Small steps do add up!

Alaa Hassan Initials LOGO Alaa Hassan Logo

Personal Branding Tip #1 – Discover Yourself [VIDEO]

December 5, 2015 by alaahassan

https://www.youtube.com/watch?v=7idmqefCGaQ&feature=youtu.be

Before you can establish your personal brand, you need to discover yourself.  Know your strengths, weaknesses, passions and much more.  It will help you differentiate yourself from people around you.

What Does Personal Branding Mean to Me

November 30, 2015 by alaahassan

After a tribe member commented in our Facebook group wondering what is the importance of having and maintaining a personal brand,  I decided to create this short video.

It’s very important to first understand the true meaning of personal branding.

It’s not about how many likes your Facebook page has, how many followers you have on Twitter or Instagram, the number of connections on Linkedin or the number of visitors you get on your blog.

Personal branding is 1. the first thing that comes to mind about who you are when your name is mentioned and 2. what impact you have on those who know about you.

https://passiontribe.com/wp-content/uploads/2015/11/IMG00062.mp4

My Favorite Email Marketing Tool for My Personal Brand

November 9, 2015 by alaahassan

If I was to give one major piece of advice when it comes to building your personal brand is:

Build your email list from day 1

Nowadays, it’s a lot easier to build a list of email subscribers.  There’s little investment needed from your part other than your time in setting up the list and the email template (message).

My favorite tool is Mailchimp.com

email marketing tool personal brand

  • Free for lists under 2000 subscribers
  • Easy to use and setup
  • Mobile app is amazing
  • You can create automated messages
  • It connects to many other software tools out there

I currently use it for passionTribe.com, AlaaHassan.com and eCommerceTrainingAcademy.com

For each website, I have setup 3 main lists:

  1. A list for people who want to subscribe to my newsletter so they can get updates (general leads)
  2. A list for people who downloaded an eGuide (pdf) (good prospects)
  3. A list of customers & current students (clients)

I’ve setup some automation as well when people download my guides. It’s a great way of keeping the conversation going without having to email them one by one.  I get to learn more about my subscribers such as who they are, where they’re from and what are their current struggles.

Try out Mailchimp.com and see how it can help you grow your email marketing campaigns.

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